DESIGNBLOK INTERNATIONAL DESIGN FESTIVAL
2026 — Commercial Photography
Visual campaign for the 28th edition of Designblok, themed Light. The concept places real people connected to the festival at its center, including visitors, designers, and members of the team, emerging from darkness into a cone of light. The campaign celebrates the community that shapes Designblok’s identity and atmosphere.
Each image incorporates carefully selected design objects, from fashion pieces and chairs to lighting fixtures, creating unexpected interactions between people and design. Together, these elements highlight the diversity of disciplines represented at the festival and the role of design in everyday life.
- client
- Designblok Prague International Design Festival
- Photography
- Viktorie Macánová
- Video
- Lukáš Skála
- Set design
- Štefi Šramkova
- Assistant
- Mikuláš Mahr
- Makeup
- Renata Zelinka
- Production
- Patrik Florián, Šimon Borecký
- Graphic design
- Permanent Office
- BTS
- Štěpán Šustr
